James Cameron recently announced plans for the gaming tie-in to his next big sci-fi movie.
In the weeks leading up to the movie’s release a Massively Multiplayer Onling Game will be available, set in the movie’s world.
I know absolutely nothing about the movie (‘Project 880’ for now) itself, but this idea excites me. What better way to get movie-goers involved than to let them be characters?
There’s another brilliant crossover idea in the article, involving a reality show and an online game, but you might as well read the source rather than have me repeat it.